By Effectus Strategy Practice RESOURCE SHORTAGES As the economy reopened, product demand quickly ramped up, without the resources needed to support supply chain production. At Effectus, we view the Ecosystem

By Effectus Strategy Practice THE POST PANDEMIC WORKSPACE In the years leading up to 2020, most company leaders and employees would have considered the office an essential component of doing

By Effectus Strategy Practice CRYPTOCURRENCY IN COMMERCE Over the last year, we have become no stranger to unexpected change. We have found this to be especially true in the digital

By Effectus Strategy Practice VACCINE ROLLOUT IMPACT After more than a year since COVID-19 began to shake things up in life and industry, vaccines are being rolled out to the

By Effectus Strategy Practice THE CONTENT EXPERIENCE GAP Manufacturers, distributors, retailers, and consumers (while all different) face many of the same challenges when it comes to selling, transporting and buying

By Effectus Strategy Practice Sustainability Trends More than ever, consumers are seeing the impact that we have on the environment and want the businesses that they support to share their

By Effectus Strategy Practice I. Consumer Trends of Q1 Innovation Trends The new year is often accompanied by new goals and aspirations. In the months leading up to January 1st,

By Effectus Strategy Practice A Year in Review with Chetan Shah, Effectus CEO I. Moving Forward with A New Mantra In the past, my leadership mantra focused on the three

By Effectus Strategy Practice Holiday Shopping Consumer Behavior It is typical for the holiday season to generate excitement around our country’s homes and within families and despite this year’s unusual

By Effectus Strategy Practice Fireside Chat with Noah Lapine, President of Lapine This month, members of the Effectus Strategy Practice had the pleasure of sitting down with Noah Lapine, President